Y Rotary
Transcript of Y Rotary?
3. Engagement
2. Transparency
4. Innovation & Pace
5. Flexibility
I love my club, but it's hard to be and stay involved...
Matrix Partners preso!
Harvard Business Review
How to lower the cost of enterprise sales?
1. Visibility
Y Rotary?
Wrap Up
3. Engagement
1. Visibility
5 Fundamental areas to start thinking about...
The Cost to Acquire a Customer (CAC) exceeds the Life Time Value (LTV) a customer brings us.
This is my third go-around selling to large enterprises, SkyStream, Kontiki and now Qumu.

I like to explain to you the problem the way I see it, the changes I suggest to avoid making the same mistake again. and
Travels to Clients
Research on the Solution room for 4 key slides
See the trend?
Always meet during working hours?
The Fundamental Five:
"Doing the same thing over and over, yet expecting different results, is the definition of crazy."
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A New Generation of Rotarian
Young Professional
52% of the world's population is under the age of 30...
Be honest and upfront

Tell me YOUR Rotary story not a canned response or a pamphlet

Don't have me try on the same shirt you had everyone else try on!
Now that I'm here...
Encourage others to share their stories!
Be creative in your approaches!!
Ask me! Pretty Please!
Challenge me!
Allow me to network...
Now what can I do?
People aren't afraid of the new and shiny, they are afraid of what may be lost along the way...
Katie Ehlis
Rotarian & Generation Y'er
1. Visibility
2. Transparency
3. Engagement
4. Innovation & Pace
5. Flexibility
Google any of the following:
"Volunteer Ogden Utah"
"Community service Murray Utah"
"Professional networking Salt Lake City Utah"
NO Rotary
Are you easy to find?
Google key words and your club
Look into how you can leverage search optimization
Use multiple channels to connect with prospective members!
YouTube idea
Gone are the....
True engagement comes from networks...
We all have different motivators and move at a different pace...
and for many of us Rotary is a large part of our lives...
But we can't ignore the fact in today's world, the stronger organizations are the ones who innovate, adapt, and work to stay relevant!
Is there an option to FaceTime into meetings or events?
Do you allow me to give on my own accord or am I forced to give?
Some common questions...
2. Transparency
4. Innovation & Pace
5. Flexibility
Follow me on Twitter
@katieehlis or email at katie.ehlis@gmail.com
Y Who?
15 - 35 years old
Trends consistent at a global level
Don't tell, try!
Y Care?
Gen Y over 80 million strong

Forbes - By 2025, 3 out of 4 workers will be a Millennial

Forbes - "Millennials may get a bad rap...but 75% of them donated to charity in 2011 and 63% volunteered in some capacity."